CRO is the process of testing something to improve the performance. This can be a piece of text or something else. By different types you will ultimately get a victor. The victor is the version that generated the highest results. This can result in a higher amount of clicks and revenue. Conversion Optimization is an important component for every firm. There are many tools that can be used for conversion rate optimization, one of them is Hotjar.

• Choosing marketing channels
• Choosing marketing channels Doing keyword intent analysis at the beginning of any marketing project will define whether you’re set up for success. It’s super important that you invest more than enough time in doing good keyword intent analysis. You need to understand which keywords are the most important for your organization, otherwise you will be wasting a lot of time but not generating any results. So, do keyword intent analysis!
• Keyword research